AdBlock is a type of ad blocker. It is a browser extension whose task is to block or hide various content, especially advertisements, from being displayed on web pages. After activating AdBlock, the user allows this extension to hide ads that annoy him, but at the same time, those that might interest him will be hidden.
AdBlock is one of the most famous ad blockers. Ad blocker was created to purify the so-called visual smog in the digital space, as well as for the removal of unwanted content by individual users. However, it cannot recognize a relevant ad from an irrelevant one.
For AdBlock to recognize which elements to hide or delete, codes or characters are marked as “ad” (advertising) in the code. Subsequently, the content marked this way is deleted or hidden from its display. Since the ads don’t have any other label to describe their relevance, you’re missing out not only on unwanted ads but also on offers/ads that might interest you.
The most common reasons to activate AdBlock are:
- irrelevance of the advertisement for the user,
- oversaturation with a lot of ads in the space, the so-called disturbing factor,
- using a lot of data to load them.
If your main reason for activating AdBlock is that loading ads eat up your mobile data, remember that AdBlock won’t altogether remove them. He hides them in the background. In other words, the ads are still loading for you and still consuming your data – only you can’t see them.
Advertisements have their justification in the online space. In addition to presenting you with ongoing events or communicating various information, they are the primary source of income for some websites – especially those that do not require you to subscribe. They can run the website and create content for you from this income. It can go, e.g., o newspaper or magazine websites.
If you want to support specific sites, there is a so-called Whitelist site, where you set the sites you want to keep and allow some ads for them.
How to set a whitelist in AdBlock?