My road to marketing led right through the media. I studied journalism at MU in Brno and then started my journey to become Lois Lane (as I was naively thinking :D) in Pravda Daily newspaper. After a while I switched to writing for online magazine Startitup and then finally surrender to advertising. After 2 years of gathering copywriting experience in advertising agency Made by Vaculik, time for change came again. To prevent going mad from all the writing, I´m always looking for balance in yoga and baking. So If I am not sitting over the text with headphones and autistic facial expression on, you can find me in adho mukha svanasana or near the baking oven. :)